Sunday, July 18, 2010

Einztein, the unspellable startup - a universal campus for free online courses

By Vasudev Ram

Saw this recently:

The idea seems interesting. I know someone else who is doing something like that, and there may be others in this area too.

Excerpt from the Einztein site:

"Einztein is a universal campus from which online learners can easily explore free online courses".

It has a search feature and links to various free online courses that people interested in those topics can use to learn about them. You can also browse instead of searching, or filter the list of course topics by course provider, subject and media type. MIT OCW (Open Course Ware from the Massachussets Institute of Technology) is one of the series of courses available at Einztein. Of course, one can access OCW directly, but the value of a site such as is that it acts as an aggregator, and allows you to search and filter to find the course you want.

Einztein is based in Santa Monica, California, USA. The site says that it has been featured in The Huffington Post, ReadWriteWeb and Fast Company, among others. Here are links to the articles about Einztein in those publications:

In Fast Company

Interestingly, the Fast Company article calls Einztein the unspellable startup. I almost found it impossible to spell myself :) - not that the spelling is particularly difficult (it's just Einstein with a "z" instead of the "s", after all); it seems to be more to do with the combination and sequencing of the letters.

In the Huffington Post

In ReadWriteWeb

- Vasudev Ram - Dancing Bison Enterprises

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