Interesting concept / product. Involves "workload virtualization" or application-centric virtualization. Have not dug into the details but it caught my attention because part of the description reminded me, very roughly, of HP Process Resource Manager (PRM) for HP-UX, a Hewlett-Packard product, that, IIRC, could let you set limits on the amount of machine resources (such CPU or memory) that a process or application could use. That was a feature, I had read, that was not common on UNIX till then, though it already existed on mainframes. And it seemed like a useful feature to help guarantee that critical apps got the resources they needed.