Better Place and Renault launch Fluence Z.E., the first "unlimited mileage" electric car together with innovative eMobility packages, in Europe's first Better Place Center:
(It's not really literally unlimited mileage; instead, what they are doing is providing much better and more widely and easily available infrastructure for users to recharge or swap the cars' batteries, since short battery life (i.e. how much you can drive on a single charge) has been one of the main reasons for slow adoption of electric vehicles.)
The company makes intensive use of software to facilitate the charging and other infrastructure for the electric cars.
The BetterPlace leadership team:
Shai Agassi, Founder and CEO, was a senior executive at SAP earlier, and was in the running to become the next CEO of SAP, as per an article I read.
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- Vasudev Ram - Dancing Bison Enterprises